The Education Plan of Marketing

Year 1, Semester 1 (Fall)
Code		Course Name	Credit	ECTS	Course Category
		ATATURK’S PRINCIPLES AND HISTORY OF REVOLUTION	2	2	Required
		TURKISH LANGUAGE I	2	2	Required
		VOCATIONAL LANGUAGE I	2	2	Required
		PRINCIPLES OF MARKETING	3	5	Required
		COMUNICATION	2	3	Required
		BUSINESS ADMINISTRATION I	3	4	Required
		BASIC LAW	2	3	Required
		VOCATIONAL MATHEMATICS	3	4	Required
		PROFESSIONAL ETHCIS	2	2	Elective
		INFORMATION&COMMUNICATION TECHNOLOGIES	3	4	Elective
		PHYSICAL EDUCATION	1	0	Elective
		TOTAL	26	31
Year 1, Semester 2 (Spring)
Code	Course Name		Credit	ECTS	Course Category
	ATATÜRK’S PRINCIPLES AND HISTORY OF REVOLUTION II		2	2	Required
	INFORMATION&COMMUNICATION TECHN.		2	2	Required
	TÜRKISH LANGUAGE II		2	2	Required
	VOCATIONAL LANGUAGE II		2	2	Required
	QUALİTY MANAGEMENT SYSTEMS		2	3	Required
	STATİSTİCS		2	3	Required
	COMMERCİAL LAW		2	3	Required
	BUSINESS ADMINISTRATION II		3	5	Required
	SUPPLY CHAIN MANAGEMENT		2	3	Elective
	ECONOMİCS		3	5	Elective
	GLOBAL MARKETİNG		1	0	Elective
	SUMMER TRAİNİG I		0	5
	TOTAL		23	30

Year 2, Semester 3 (Fall)
Code	Course Name		Credit	ECTS	Course Category
	MARKTING RESEARCH		3	5	Required
	SALES MANAGEMENT		4	5	Required
	EXPORT TECHNICS		2	4	Required
	MARKETING LAW		2	4	Required
	MARKETING COMMUNICATION TECHNICS		4	5	Required
	PROFESSIONAL FOREIGN LANGUAGE		1	3	Required
	RESEARCH METHODS AND TECHNIQES		2	4	Elective
	TOTAL		18	30


Year 2, Semester 4 (Spring)
Code	Course Name		Credit	ECTS	Course Category
	CUSTOMER RELATIONSHIP MANAGEMENT		2	3	Required
	BRAND MANAGEMENT		2	2	Required
	RETAIL MANAGEMENT		2	3	Elective
	CONSUMER BEHAVIORS		3	4	Elective
	FIELD SALES PLANNING		1	3	Elective
	E-MARKETING		2	2	Elective
	SALES FORCE TRAINING		4	5	Elective
	PUBLIC RELATIONS		2	3	Elective
	SUMMER TRAINING		0	5
	TOTAL		18	30
			Total Credits : 85
			Total ECTS : 121
			CGPA :

Desing: Ahmet BEYAZKAYA | Metin ERSOY | Murat ERSOY

Gordes V.S.

The Education Plan of Marketing